Sorare and the RBFA announce an official licensing agreement

Following this agreement, Belgium becomes the first country where both the national football association (RBFA) and the league (Jupiler Pro League) are both available on Sorare.

Fantastically real collectibles
​Football is a common denominator for more than 4 billion people globally but today, fans feel further away from the game they love than ever before. As we spend more time online, the need for connection has significantly shifted to digital experiences. Sportscard collectibles have long helped fans celebrate their love of the game, and now they can experience a whole new world online. Sorare is leading the new era of online football fandom, where fans can live football moments and true connections like never before.

The company’s mission is to build “the game within the game” and to give fans the platform to celebrate, share and own their football passion. Through tradable digital cards, Sorare is designing a collective fantasy football experience where you can manage your favorite players and hone your passion to earn prizes. Anyone, anywhere, can connect with the beautiful game on Sorare

The 3rd national sports team in the world to issue NFTs
​This licensing agreement marks the first time anywhere that a national sports federation is creating NFT collectibles for the players who represent them on the pitch.

For the RBFA, working with Sorare is a way for them to explore new traceable and sustainable revenue streams and strengthen their commitment to making innovations in fan engagement.

Sorare collectibles are backed by blockchain technology to provide transparency and portability into other games. More importantly, the Ethereum blockchain enables the act of collecting in the digital space by creating digital scarcity through “non-fungible tokens” (NFT). It secures the passion of fans and creates a new level of trust and freedom for gamers who can freely trade their assets over the internet. As NFTs become more accepted in business, sports and fan communities, Sorare allows football institutions to establish themselves in this exciting new space.

More than 140 football clubs have launched their digital cards on Sorare, with all European Champions actively participating in the growth of the game (Liverpool, Paris Saint-Germain, Bayern Munich, Real Madrid and Juventus). Following its licensing agreement with the French Football Federation, the company’s ambition is to onboard all the football associations in the world. Many football associations are in active discussion with Sorare to launch their NFTs during EURO 2020.

Sorare is on a mission to become ‘the game within the game’. With over $70M (£50M) card sales since January 2021 and a user base spread over 140 countries, they have firmly established themselves as the go-to platform for football digital collectibles. Their new licensing agreement with the RBFA comes months after leading Silicon Valley venture capital firms Benchmark and Accel Partners invested $50M (£35M) to join e.ventures, Gerard Piqué, Antoine Griezmann and Rio Ferdinand in helping Sorare to transform online sports fandom and build a new community between clubs, players and fans.

Nicolas Julia, co-founder and CEO of Sorare, explains:"Today’s news is another major milestone for Sorare. The RBFA is the 3rd football association joining us. We’re proud to have the golden Belgium generation available on Sorare. We believe they have very strong chances of winning this European Championship and the next World Cup."

Peter Bossaert, CEO of the Royal Belgian Football Association, comments:"We are very excited to be working with Sorare - the most exciting NFT project today. This licensing agreement is another bull's eye in terms of innovative and digital gaming experiences."
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​CONTACT
​Sorare
​Brian O'Hagan, Growth Lead ​
​[email protected]
​+33 7 82 53 93 91
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​About Sorare
​Founded in 2018, Sorare was created by football fans for football fans. Through blockchain digital collectibles and its global fantasy football leagues, the company is on a mission to become ‘the game within the game’. ​
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​Sorare is transforming online sports fandom and giving its community a new way to connect to the clubs and players that they love. The platform had a monthly card sales volume of over $70M (€50M) in card sales since January 2021 across 140 countries. Based in Paris, Sorare is funded by a world-class team including Benchmark, Accel Partners, e.ventures, footballers Gerard Piqué, Antoine Griezmann and Rio Ferdinand.