adidas and the RBFA extend their partnership until 2034
adidas and the RBFA are delighted to announce that they have extended their partnership until 2034. adidas will therefore continue to be the kit partner for our various national teams over the coming years.
As a reminder, adidas has been a loyal partner of the Royal Belgian Football Association without interruption since 2015, and has also been our kit supplier in a more distant past.
In particular, adidas has been the kit supplier for our Belgian Red Devils during some of their greatest moments, such as at the 1980 EURO in Italy (runners-up), the 1986 World Cup in Mexico (4th place) and the 2018 World Cup in Russia (3rd place).
“As the world celebrates the best in football, we are very proud to extend our partnership with the Royal Belgian Football Association. We were there when Belgium achieved its biggest successes, we created some iconic kits together, and above all, we have a lot of confidence in future generations Belgian Red Devils and Red Flames, and the development of football in Belgium.”
Sam Handy, General Manager adidas Football
“We are very proud to be able to continue our collaboration with adidas. Long-term partnerships are an essential part of our strategy. The trust placed in us by an international benchmark brand such as adidas, which remains committed to our federation for the long term, is a strong confirmation that we are on the right track together.”
Peter Willems, CEO of the RBFA